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Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting. 1.37

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Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting. 3.11

Artificial Intelligence (AI) and Machine Learning are now mainstream business tools. They are being applied across many industries to increase profits, reduce costs, save lives and improve customer experiences. Consequently, organizations which understand these tools and know how to use them are benefiting at the expense of their rivals. Artificial Intelligence and Machine Learning for Business cuts through the technical jargon that is often associated with these subjects. It delivers a simple and concise introduction for managers and business people.The focus is very much on practical application, and how to work with technical specialists (data scientists) to maximize the benefits of these technologies.

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Managing Data in Motion describes techniques that have been developed for significantly reducing the complexity of managing system interfaces and enabling scalable architectures. Author April Reeve brings over two decades of experience to present a vendor-neutral approach to moving data between computing environments and systems. Readers will learn the techniques, technologies, and best practices for managing the passage of data between computer systems and integrating disparate data together in an enterprise environment. The average enterprise's computing environment is comprised of hundreds to thousands computer systems that have been built, purchased, and acquired over time. The data from these various systems needs to be integrated for reporting and analysis, shared for business transaction processing, and converted from one format to another when old systems are replaced and new systems are acquired. The management of the "data in motion" in organizations is rapidly becoming one of the biggest concerns for business and IT management. Data warehousing and conversion, real-time data integration, and cloud and "big data" applications are just a few of the challenges facing organizations and businesses today. Managing Data in Motion tackles these and other topics in a style easily understood by business and IT managers as well as programmers and architects.Presents a vendor-neutral overview of the different technologies and techniques for moving data between computer systems including the emerging solutions for unstructured as well as structured data typesExplains, in non-technical terms, the architecture and components required to perform data integration Describes how to reduce the complexity of managing system interfaces and enable a scalable data architecture that can handle the dimensions of "Big Data"

An unparalleled collection of recommended guidelines for data warehousing and business intelligence pioneered by Ralph Kimball and his team of colleagues from the Kimball Group. Recognized and respected throughout the world as the most influential leaders in the data warehousing industry, Ralph Kimball and the Kimball Group have written articles covering more than 250 topics that define the field of data warehousing. For the first time, the Kimball Group's incomparable advice, design tips, and best practices have been gathered in this remarkable collection of articles, which spans a decade of data warehousing innovation. Each group of articles is introduced with original commentaries that explain their role in the overall lifecycle methodology developed by the Kimball Group. These practical, hands-on articles are fully updated to reflect current practices and terminology and cover the complete lifecycle—including project planning, requirements gathering, dimensional modeling, ETL, and business intelligence and analytics. This easily referenced collection is nothing less than vital if you are involved with data warehousing or business intelligence in any capacity.

Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. 3.15

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Bridging the gap between the marketer who must put text analytics to use and data analysis experts, Practical Text Analytics is an accessible guide to the many advances in text analytics. It explains the different approaches and methods, their uses, strengths, and weaknesses, in a way that is relevant to marketing professionals.  Each chapter includes illustrations and charts, hints and tips, pointers on the tools and techniques, definitions, and case studies/examples. Consultant and researcher Steven Struhl presents the process of text analysis in ways that will help marketers clarify and organize the confusing array of methods, frame the right questions, and apply the results successfully to find meaning in any unstructured data and develop effective new marketing strategies.

“This readable, practical book helps business people quickly understand what business intelligence is, how it works, where it's used, and why and when to use it—all illustrated by real case studies, not just theory.” Nigel Pendse Author of The OLAP Report www.olapreport.com So much information, so little time. All too often, business data is hard to get at and use—thus slowing decision-making to a crawl. This insightful book illustrates how organizations can make better, faster decisions about their customers, partners, and operations by turning mountains of data into valuable business information that’s always at the fingertips of decision makers. You’ll learn what’s involved in using business intelligence to bring together information, people, and technology to create successful business strategies—and how to execute those strategies with confidence. Topics covered include: THE BUSINESS INTELLIGENCE MINDSET: Discover the basics behind business intelligence, such as how it’s defined, why and how to use it in your organization, and what characteristics, components, and general architecture most business intelligence solutions share. THE CASE FOR BUSINESS INTELLIGENCE: Read how world leaders in finance, manufacturing, and retail have successfully implemented business intelligence solutions and see what benefits they have reaped. THE PRACTICE OF BUSINESS INTELLIGENCE: Find out what’s involved in implementing a business intelligence solution in your organization, including how to identify your business intelligence opportunities, what decisions you must make to get a business intelligence project going, and what to do to sustain the momentum so that you can continue to make sense of all the data you gather.

The Data Quality Assessment Framework shows you how to measure and monitor data quality, ensuring quality over time. You’ll start with general concepts of measurement and work your way through a detailed framework of more than three dozen measurement types related to five objective dimensions of quality: completeness, timeliness, consistency, validity, and integrity. Ongoing measurement, rather than one time activities will help your organization reach a new level of data quality. This plain-language approach to measuring data can be understood by both business and IT and provides practical guidance on how to apply the DQAF within any organization enabling you to prioritize measurements and effectively report on results. Strategies for using data measurement to govern and improve the quality of data and guidelines for applying the framework within a data asset are included. You’ll come away able to prioritize which measurement types to implement, knowing where to place them in a data flow and how frequently to measure. Common conceptual models for defining and storing of data quality results for purposes of trend analysis are also included as well as generic business requirements for ongoing measuring and monitoring including calculations and comparisons that make the measurements meaningful and help understand trends and detect anomalies. Demonstrates how to leverage a technology independent data quality measurement framework for your specific business priorities and data quality challengesEnables discussions between business and IT with a non-technical vocabulary for data quality measurementDescribes how to measure data quality on an ongoing basis with generic measurement types that can be applied to any situation

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A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speaker In Competitive Intelligence Advantage, Seena Sharp, founder of one of the first Competitive Intelligence firms in the US, provides her expert analysis on the issues and benefits of CI for today's businesses. CI is critical for making smarter business decisions and reducing risks when formulating strategies, leading to more profits and fewer mistakes. This is a practical guide that explains what CI is, why data is not intelligence, why competitor intelligence is a weak sibling to competitive intelligence, when to use it, how to find the most useful information and turn it into actual intelligence, and how to present findings in the most convincing manner. Importantly, Sharp argues that businesses would benefit from shifting their perspective on CI from viewing it as a cost to viewing it as an investment that saves money and provides immediate value. Author Seena Sharp is a noted CI expert who established Sharp Market Intelligence in 1979 Addresses all the most common myths and misconceptions about CI Includes more than sixty examples of when to use CI Completely explains the ins and outs of CI, and why your company will act faster and more aggressively with CI Competitive intelligence is a management tool that is misunderstood and underestimated, yet results in numerous benefits. If you are a senior level executive or operate a business-and you aren't tapping the power of CI to improve your decision making-you are missing a potent advantage.

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.Distribute Actionable, Timely BI with Microsoft® SQL Server® 2016 and Power BIDrive better, faster, more informed decision making across your organization using the expert tips and best practices featured in this hands-on guide. Delivering Business Intelligence with Microsoft SQL Server 2016, Fourth Edition, shows, step-by-step, how to distribute high-performance, custom analytics to users enterprise-wide. Discover how to build BI Semantic Models, create data marts and OLAP cubes, write MDX and DAX scripts, and share insights using Microsoft client tools. The book includes coverage of self-service business intelligence with Power BI.· Understand the goals and components of successful BI· Build data marts, OLAP cubes, and Tabular models· Load and cleanse data with SQL Server Integration Services· Manipulate and analyze data using MDX and DAX scripts and queries· Work with SQL Server Analysis Services and the BI Semantic Model· Author interactive reports using SQL Server Data Tools· Create KPIs and digital dashboards · Implement time-based analytics· Embed data model content in custom applications using ADOMD.NET· Use Power BI to gather, model, and visualize data in a self-service environment

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.The only authorized guide to IBM Cognos Business Intelligence v10.1Updated for the latest release of the software, IBM Cognos Business Intelligence 10: The Official Guide explains how to create, implement, and manage an enterprise BI solution. Maximize all of the new and enhanced features, including the powerful modeling, monitoring, and analytics capabilities. Build and deliver reports that foster informed business decisions and better results. Filled with real-world examples and expert advice, this practical resource is ideal for anyone working with IBM Cognos Business Intelligence v10.1--from administrators to end users.Monitor performance using dashboards and scorecardsAssign user roles and privilegesProvide a single access point to application-specific data via Cognos ConnectionAccess content from Microsoft Office applications and mobile devicesCollect and analyze BI data in an interactive dashboard with Cognos Business InsightUse Cognos Administration tools for system managementImplement appropriate security measuresCreate BI reports with relational and dimensional data using Business Insight AdvancedUse Report Studio to build dimensional reports and statistical analysesIdentify and deliver mission-critical information using Event StudioMonitor business performance with Metric StudioCreate, modify, organize, and publish a model in Framework ManagerEnsure report integrity with Lifecycle Manager

Acceptable/Fair condition. Book is worn, but the pages are complete, and the text is legible. Has wear to binding and pages, may be ex-library. 2.03

98 pages. 8.25x8.25x0.24 inches. In Stock.

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